Vettai Special

By admin on 20 January 2012 03:55

by Cloud Nine Movies, but it didn’t work out. In the end, we decided that we would produce it ourselves.” Production isn’t exactly inexpensive, these days, and the savvy producer is aware of it. “It’s my brother’s work, and who but he would know about costs and how to control them?” he asks, with complete confidence. “He has a very firm control over every aspect. If anyone can do justice to the budget it’s him.” The association with UTV Motion Pictures for the release of the movie is also a big move with more producers moving slowly towards corporate tie-ups for better branding and marketing of their films. “We’re looking at making the movie in Hindi as well, so work is going on in that quarter,” Subash Chandra Bose says. “And the commercial factor is bound to win the masses.” This film is an out-and-out ‘masala’ entertainer from Arya, after memorable performances in his previous films. For this milestone movie, the director has picked a story that promises to be a complete entertainer from the word ‘go’.